Fans were left confused when Jake Paul sprayed himself with a bright yellow container before and after his fight with Mike Tyson.

The spray can first appeared when Jake Paul walked into the arena with his girlfriend Jutta Leerdam.

That caught the attention of fans when he sprayed his torso with the can a few times upon arrival.

Then it reappeared during his ring walk, when Jake Paul was sitting in the back of a low-rider with his brother Logan.

This time Logan would spray his brother as they rode in the car on the way to the ring.

Logan Paul also had the bottle in his hand as they walked to the ring

Logan then blasted his brother after the fight as Jake Paul was announced as the unanimous winner of what turned out to be a pretty sad affair.

During the event, many spectators took to X (formerly known as Twitter) to express their confusion about the spray.

A user named Tebow said, “Dawg. WTF is what Jake Paul is spraying himself with.”

Another said: ‘Jake Paul stirring up emotions and spraying his body odor on himself after beating up an old man is insane.’

And user Vox also posted: ‘Jake Paul, that annoying kid on the school bus who suffocates everyone with ax body spray.’

It would turn out that the squirting during his appearances on the show was actually advertising his own ‘W’ men’s grooming line.

Jake Paul launched the men’s grooming line because he said that “sweating has been an insecurity of mine for a long time.”

The body spray is one third of the line that includes body spray, antiperspirant and body wash.

According to the press release, W’s products are crafted with patent-pending mood-enhancing fragrances, infused with nutrient-rich ingredients like B vitamins, vitamin E, magnesium and biotin to nourish hair and skin, and made without phthalates, parabens and harsh sulfates. or artificial colorings.

X user Anthony Pompliano praised Jake Paul’s use of the body spray post: “Logan and Jake Paul are two of the greatest marketers in the world. The W can injected into every video shoot is worth millions of dollars in free advertising.”