Black Friday is officially here and Target is offering notable deals during the event. You’ll find sales on tech, home, kitchen and more, many of which run through Cyber ​​Monday. If you purchase an item (in-store or online) and the price at Target drops on or before December 24, you can request a price adjustment.

I regularly cover Target’s shopping events as an associate reporter for NBC Select, and I’ve spent weeks sifting through discounts to find the best Black Friday Target deals that are actually worth shopping for. Every product I recommend below is highly rated and offers at least 20% off. Where possible, I’ve routed deals through price trackers to ensure they’re the lowest price in at least three months. I will update this list regularly during Black Friday.

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Best Black Friday Target Deals

I’ve found, vetted, and written about every deal I recommend below. I worked with NBC Select editors to finalize the live list, which I regularly update during Black Friday to reflect the most up-to-date prices.

Nespresso Vertuo Pop+

Average rating of 4.6 stars out of 1,712 reviews at Target

After trying three espresso machines, the Nespresso Vertuo Pop+ stood out because it’s easy to use, quick to brew and compact, making it perfect for anyone, no matter how much work space they have. Add a Nespresso pod to the machine and make espresso, double espresso, gran lungo, coffee and XL coffee (both hot and cold). It can also be paired with a companion app for tips, maintenance alerts and more.

Philips One by Sonicare battery toothbrush

Average rating of 4.5 stars out of 1,566 reviews at Target

This electric toothbrush comes with a lightweight, portable travel case so you can take it with you on the go. The toothbrush has a two-minute guided timer (to match the dentist’s recommended brushing time) and one charge lasts 90 days, according to the brand. It comes in five colors, including bright and neutral options.

Our place Pan always 2.0

Average rating of 4.6 stars out of 5,818 reviews at Target

One of the most used items in my kitchen is the Our Place Always Pan 2.0. I can do anything with it including braising, sautéing and even putting it in my stove. The best part is that it is easy to clean and remains in pristine condition after every use thanks to the ceramic non-stick coating, in my experience. The pan is equipped with a steam lid, spatula, steam basket and colander.

Garmin Instinct 2 smartwatch

Average rating of 4.3 stars out of 314 reviews at Target

Garmin makes some of our favorite fitness trackers and smartwatches. This branded GPS smartwatch is perfect for tracking fitness activities like running, cycling, swimming and more. The watch monitors various health data, such as energy level, stress and sleep. You can also connect it to your smartphone and receive notifications about your health.

Shark Navigator powered folding vacuum cleaner

Average rating of 4.2 stars out of 1,596 reviews at Target

Our experts recommend this Target exclusive vacuum because it adapts to different surfaces and is easy to maneuver around furniture and tight spaces. The anti-allergenic option has a removable canister for portability and comes with a pet multi-tool (a hybrid brush and upholstery brush) to easily remove embedded pet hair.

Apple AirPods Max

Average rating of 4.3 stars out of 572 reviews at Target

“I wear these headphones every day on my commute and love how they completely block out the hustle and bustle of the subway so I can get some peace and quiet before work,” said Rebecca Rodriguez, editor-in-chief of NBC Select. These muted over-ear headphones can be paired with Apple devices and have two modes: transparency (which allows you to still listen to music while hearing conversations and more) and noise cancellation (to block out all ambient noise).

Revlon One-Step Volumizer Hair Dryer and Hot Air Brush

Average rating of 4.5 stars out of 7,072 reviews at Target

This expert-recommended 2-in-1 hair dryer gives you a salon-like blowout, regardless of your hair type and texture. The hair dryer brush has bristles to detangle your hair and reach the roots for extra volume. The three heat and speed settings help dry your hair and create long-lasting styles, according to the brand.

Open Story Hardside Carry-On Spinner Case

Average rating of 4.4 stars out of 287 reviews at Target

Featuring a durable, water-resistant hard exterior, Open Story’s Expandable Carry-on Suitcase keeps your belongings safe even during hectic travel days. The interior has multiple compartments and crossed straps to secure large items. It has eight wheels, an adjustable handle and handles on the top and sides.

Conair Infinitipro SmoothWrap Hair Dryer

Average rating of 4.7 stars out of 859 reviews at Target

Regardless of hair type and texture, this lightweight blow dryer can dry your hair quickly while combating frizz and frizz. It also helps create more volume and body, leaving hair smooth and shiny, according to the brand. The hair dryer has six heat and speed combinations and two attachments (a diffuser and concentrator), so you can adjust it to your wishes.

Best Black Friday Target Sales

Here are the best early Black Friday Target sales to know. Please note that not every brand item is discounted as described below.

1. Save $75 on PlayStation 5 consoles
2. Save up to $100 on select Breville appliances
3. Up to 50% off Nintendo Switch video games
4. Up to 50% discount on selected toys
5. Up to 50% discount on selected knife sets and cutlery
6. Up to 50% discount on nightwear for everyone
7. Up to 40% discount on kitchen items
8. Up to 40% discount on vacuum cleaners and floor care
9. Up to 33% discount on Therabody Theragun Sense
10. Up to 25% discount on select Stanley coolers and drinkware
11. Up to 15% off Sharper Image body massagers and devices

Best Black Friday sales at other retailers

1. Amazon: Up to 50% off beauty, tech, home and more
2. Walmart: Up to 50% off clothing, kitchen appliances, technology and more through December 1
3. Best buy: Up to 50% off technology, devices, fitness and more
4. Home Depot: Up to 50% off kitchen appliances, tools and more through December 4
5. REI: Up to 50% off clothing, shoes, gear and more

How I found the best Black Friday Target deals

All of my recommendations above are based on NBC Select’s previous coverage and reporting. All the deals I recommend have at least 20% off and are highly rated with at least an average rating of 4.0 stars from hundreds of reviews. Where possible, I’ve run deals through price trackers like CamelCamelCamel to ensure products are at the lowest price for at least three months.

Why trust NBC Select?

I’m an associate reporter for NBC Select, covering deals and sales for two years now. I also regularly cover Target-specific sales, including Target Circle Week. For this article, I searched the website and found highly rated and expert-recommended products in our coverage, as well as NBC Select staff favorites.