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Jana Kramer ‘grateful’ to support a family of five thanks to social media influencer status
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Jana Kramer ‘grateful’ to support a family of five thanks to social media influencer status

Jana Kramer credits her millions of online followers for helping her support her family.

Kramer, 40, was initially surprised when she discovered the incentives for becoming an influencer, but now welcomes the opportunities to use her social media platforms as a source of income while pursuing additional work in the entertainment industry.

While “The Masked Singer” star also hosts a podcast and is working on multiple film projects, her lifestyle as a brand ambassador has given her family more options than she expected with any career path.

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“I remember the one time I was approached to influence a product that they were going to pay me for, and I was like, ‘What’s what?’” Kramer told Fox News Digital exclusively. “I am so grateful.”

Kramer’s colorful platforms are filled with photographic memories of her family, interwoven with her favorite health and wellness products, holiday decorating ideas, and of course, kid-friendly cooking inspiration.

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“I’m just so grateful that I have a platform where I can do things like that to support my family, because you know, listen, the acting and singing world is tough,” Kramer admitted.

“I have registered two films for next year. I’m so excited. I can’t wait to film those movies, but then I’ll start looking for a job.”

She added, “So it’s like you’re constantly… I haven’t had job security since I’ve been working. For example, I don’t know whether a show will go ahead or not.

Kramer found success more than a decade ago starring in “One Tree Hill” and has since earned dozens of credits with roles in “Entourage” and “Friday Night Lights.” She most recently starred in the TV movie “Gaslit by My Husband: The Morgan Metzer Story.”

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She is aware that influencing in no way “means job security, but it is certainly something that pays the bills, and I am so grateful for it.”

Her husband, former football star Allan Russell, has helped Kramer think before she speaks when it comes to sharing online. She credited his calm and thoughtful personality with sometimes matching her willingness to be louder on her platforms.

Russell and Kramer married a year ago in his native Scotland. They have a young son named Roman, and she co-parents two children with her ex-husband, Mike Caussin.

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“When I met him, I knew he was a more private person. When he met me, he knew I was louder and shared everything. Now I feel like we’re meeting in the middle,” Kramer said. “I’m more careful with the things I say. I am more aware of the things I say.”

She works in therapy so that her intentions match the meaning behind her words.

“It’s just been a learning curve of this new era of, you know, being so outspoken about things,” Kramer said. “I love having my podcast, I love being vocal, but my husband really helps me with what I share and how I share it. He definitely helped me grow in that area.”

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However, Kramer isn’t afraid to share exactly how she feels about working on “The Masked Singer” this season.

“I had the time of my life. It was so much fun,” she said. “And that’s exactly what I wanted. When I got the text, I was sitting on the couch watching a movie with my husband, and I just stood up and started screaming.

After explaining the concept of “the best show” to her husband, who is from Scotland, Kramer knew she couldn’t miss the opportunity to try singing in costume in front of millions of people on television.

“I feel like I’m…all the time doing things for everyone else like me, I have to do this for myself, and just go out and have fun,” she said.