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Neale Johnston’s graphic design work is at one with the Berlin techno scene
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Neale Johnston’s graphic design work is at one with the Berlin techno scene

When I talk to designer Neale Johnston about his practice, it sounds like he’s living the dream, with two complementary sides to his work life. By day he’s a senior graphic designer at Beatport, an electronic music online store (very Berlin), and by night he’s a successful freelancer for various artists, events, labels and collectives. If you live in London, you’ve probably come across some of his work around town or on your way home — the designer’s recent colourful campaign for Krankbrother makes it feel a little more like summer here.

While the distinct modes of his work allow the designer to explore different aspects of the graphic design world, almost all of his personal and professional work revolves around the same thing: electronic music. The genre’s influence is evident in his dynamic poster designs, which use typography as an ingredient to experiment with in a variety of formats. Neale says, “A lot of this comes down to living in a city with such a rich and unique music culture, having so many creative friends involved in music (and) being in a vibrant and dynamic creative place like Berlin.”

Neale’s freelance practice is a space where his influences as “designers who push the boundaries of creativity and blur the lines between design and art” really shine through. He walks the line between disciplines, finding inspiration in Bráulio Amado, GGT (Gina Guasch Team), and Studio Nari, to name a few. These freelance projects are also a way for him to break away from the more rigid design work and get back to the raw, experimental, and imperfect stuff—“in today’s world, where technology has no limitations, I find it especially important to keep a ‘human element’ in my work,” he says—something he doesn’t always get to explore as much in his day job, which sees him working on motion design and creative campaigns with rules and brand guidelines.