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Earlier this month, Newsmax announced it had struck a deal for distribution on YouTube TV. That development has been critical as the network heads toward its initial public offering, says CEO Chris Ruddy.

During an appearance on the network Rob Schmitt tonightChris Ruddy said the new deal puts them in millions of homes where they weren’t before, and that this is only likely to grow.

“It’s been a huge development,” Ruddy told Schmitt. “We’re now in the footprint of a YouTube TV and it’ll probably be 10 or 12 million homes in the near future because they have NFL football on Sundays, and apparently people who get it really like it.”

Ruddy added that ratings rose 45% during the third quarter compared to the previous quarter in key metrics, adding that Newsmax revenues were also up during the fiscal year.

“That’s a really good sign and we’ve just had such dramatic growth,” he said. “We think it’s going to be a great company for the future, but we also think it’s important for America that companies like Newsmax succeed.”

The company is currently in a round of private investment before it begins the process of launching its initial public offering and joining the New York Stock Exchange.