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OpenAI Signs Multi-Year Content Partnership with Condé Nast | Technology
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OpenAI Signs Multi-Year Content Partnership with Condé Nast | Technology

Condé Nast and OpenAI on Tuesday announced a multi-year partnership to showcase content from the publisher’s brands, such as Vogue, Wired and New Yorker, within the AI ​​startup’s products, including ChatGPT and its SearchGPT prototype.

Financial terms of the deal were not disclosed. The Microsoft-backed, Sam Altman-led company has struck similar deals in recent months with Time magazine, the Financial Times, Business Insider owner Axel Springer, France’s Le Monde and Spain’s Prisa Media. The deals give OpenAI access to the publishers’ vast archives of text, which it needs both to train large language models like ChatGPT and to find real-time information.

OpenAI launched its AI-powered search engine SearchGPT in July, with real-time access to information from across the web, a move that has long been dominated by Google. The deal with the journal publisher gives the search engine permission to return information and citations from Condé articles in its results.

Brad Lightcap, Chief Operating Officer at OpenAI, said the company is committed to working with Condé Nast and other news publishers to “ensure that as AI plays a greater role in news discovery and delivery, it maintains accuracy, integrity and respect for quality reporting.”

In an email reported by the New York Times, Condé Nast CEO Roger Lynch said the deal will help recoup some of the revenue that tech companies have been stealing from publishers in recent years. He wrote: “Generative AI is rapidly changing the way audiences discover information. It is critical that we meet audiences where they are and embrace new technologies, while also ensuring proper attribution and compensation for the use of our intellectual property.”

Other media companies have taken the opposite approach. The New York Times and the Intercept have sued OpenAI for using their articles. The lawsuit is ongoing.