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    Rita Moreno Barbie doll honors icon just before her 93rd birthday

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    Rita Moreno is turning 93 and for her birthday she gets a brand new Barbie doll, one that looks just like her.

    Mattel’s announcement is just another addition to the “West Side Story” star’s belt: Moreno is one of only 21 artists and the first Latina to ever win an EGOT (also known as the critically acclaimed combination of Emmy, Grammy, Oscar and Tony Awards). a dominant force in the entertainment industry for decades. Her work in film and television has earned her acclaim for titles ranging from “The Muppet Show” to “Carnal Knowledge.”

    In addition to her work on screen and stage, Moreno’s activism despite “the obstacles of sexism and discrimination” was important for the toy company to highlight with their latest celebrity doll.

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    “Her fierce advocacy for the Latino community and her tireless commitment to pursuing her passions in the performing arts perfectly represent Barbie’s mission to inspire the next generation,” said Krista Berger, Barbie SVP and Mattel’s global head of dolls in a statement. statement next to the doll’s announcement. .

    Everything about the Rita Moreno Barbie

    Moreno’s doll wears a black and gold floor-length dress with metallic details. Her hair is pulled back in a low bun and she wears tight black opera gloves with a pair of gold earrings. According to Mattel, the outfit is inspired by some of the actress’s most iconic red carpet looks.

    Moreno’s doll is part of the Tribute collection, which the company launched in 2021 to honor groundbreaking female figures, joining icons like Lucille Ball, Vera Wang and Laverne Cox.

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    “I was a girl who decided to go for it, and despite the challenges I faced, I never gave up on my dreams. That’s what I hope this doll inspires in every girl today: to live their lives with courage and resilience so they can make their dreams come true,” Moreno said in a statement from Mattel.

    The doll will go on sale Wednesday for $40.

    Margot Robbie never thought she would have “empathy for a doll.” Then she made ‘Barbie.’

    It hits the shelves at a time when Barbie fever may have reached its peak, but it certainly hasn’t disappeared yet. After the “Barbie” movie shattered the box office figures and caused a worldwide shortage of pink paint (yes, really), the doll was seemingly everywhere.

    This year, the brand’s value has continued to rise, and recent releases from the company have included more inclusive Barbies, including a doll in honor of Diwali and several with different abilities.

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