While Amazon is notorious for its Prime Day savings events, it also regularly hosts sales during other major holidays. We saw Labor Day savings start early last week , and we expect some deals to stick around even longer. Like other sales events, it’s a shopper’s market. With so many major retailers competing for the same sale, you’re likely to see chains like Best Buy, Walmart, Target, and more match (or even beat) Amazon’s prices, and it’s also possible that other retailers will have better discounts, inventory, or selection. Be sure to check multiple retailers before you shop.

However, if you’re shopping for Amazon exclusives like Kindles, Fire TVs, Echo devices, and more, then Amazon will likely have the best discounts since they own those specific flagship products and many other retailers don’t.