When millions around the world sit down in theaters later this month to see Jon M. Chu’s adaptation of the Broadway musical “Wicked,” they will see something on the title card that is nowhere to be found in Universal’s cost-cutting version. marketing campaign: “Part I.”

The adaptation was split into two films shot simultaneously, but ‘Wicked’ is the latest two-parter to downplay its open-ended nature in the marketing lead-up to the film’s release. Movies like “Dune,” “Fast X” and “Spider-Man: Across the Spider-Verse” hid their cliffhanger endings away from trailers and promotional materials. And while some audience members may have been surprised when the credits rolled, each film was a blockbuster.