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Disney accuses DirecTV of ‘misrepresenting facts’
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Disney accuses DirecTV of ‘misrepresenting facts’

After DirecTV had its say during an hour-long conference call with Wall Street analysts on Tuesday, Disney responded to the pay-TV operator, as the companies’ standoff stretches into four days.

“DirecTV continues to misrepresent the facts surrounding our ongoing negotiations,” Disney said in a statement from Dana Walden and Alan Bergman, co-chairmen of Disney Entertainment; and Jimmy Pitaro, chairman of ESPN. “Our priority is to reach a marketplace deal that meets the needs of DirecTV and their customers, while also recognizing the value of our premium content and the significant investment it takes to create and acquire it. We believe there is a path to a fair and flexible agreement that strikes this critical balance and works for all parties, especially the consumer.”

Disney networks, including ABC and ESPN, went offline Sunday night across DirecTV’s satellite, internet and cable systems. The carriage dispute has left more than 11 million subscribers without access to college football and primetime shows like The BacheloretteNext week marks two important programming milestones: Monday night football and the presidential debate, presented by ABC.

While distribution negotiations have long been a source of friction over the fees programmers demand from distributors, the advent of streaming has complicated the process of reaching a deal. Disney suffered a 10-day outage on Charter’s Spectrum cable systems a year ago. The resulting agreement left a handful of networks without cable distribution but included key provisions for integrating streaming services for Spectrum subscribers.

DirecTV has publicly advocated for smaller bundles, saying it has pitched several — including a sports-focused package — to Disney without success. Disney counters that DirecTV, despite its statements, has not “meaningfully” responded to a proposal for slimmer, cheaper channel packages. A Disney spokesperson says the company has pitched sports-focused offerings, including ABC and the ESPN networks, as well as entertainment-based offerings.

While experts are divided over whether the arrival of NFL football will be enough to force a settlement of the dispute, a Disney spokesperson pointed to the overall value of the portfolio, beyond just sports. More than 90% of DirecTV households watched Disney linear programming each month in 2023, the highest level of engagement for any content owner on the platform, according to Nielsen.

The spokesperson noted that Disney is asking for rates that are in line with the broader market, “and that reflect the value of Disney’s content.”